London Cocktail Club has carved out its own niche in London’s cocktail bar scene, with its speakeasy-style, destination-led basement sites. It is a highly scalable model with a strong pipeline of potential new openings, made more attractive by the current environment.
The London Cocktail Club concept was initially conceived by John James ‘JJ’ Goodman and James Hopkins. JJ was the winner of the World’s Best Bartender award at the Cocktail World Cup in 2008 and, along with Hopkins, aimed to create a collection of bars where customers could experience best-in-class cocktails in exciting environments with added ‘theatre’.
In 2009, JJ Goodman and James Hopkins were the winners of the television show competition ‘The Restaurant’, which brought further exposure and also the prize of partnering with Raymond Blanc and Sarah Willingham. The first site that this founder group partnered on was on Goodge Street which was established under the London Cocktail Club brand. A further eight sites were opened in London over the subsequent eight years, with the first regional site opening in Bristol in 2018.
London Cocktail Club’s sites are all individually unique from a design, decor and size perspective, although the quality of drinks, training and service remains consistent across the portfolio.
The London Cocktail Club has won several awards including:
- Icons of Gin’s ‘Bar Group of the year 2018’
- Top 10 Best International High-Volume Cocktail Bars at Tales of the Cocktail Spirited Awards 2017
- Winner of Design My Night’s Best Cocktail Bar in the West End 2016/2017
- The Springboard Charity’s Best Employer 2017 and Best Career Progression 2017
- The Prince’s Trust Get Hired Champion 2017